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‘That’s not a revenue model’: ﬁrms stuck in factory age, says Tim Williams
Leading US-based consultant and former advertising executive Tim Williams has a strong message for professional services ﬁrms that still bill based on time.
Your revenue model? Well, it isn't a revenue model at all.
"Apple has a revenue model, Tesla has a revenue model – professional service ﬁrms don't," he says, sipping a latte in a back alley in Sydney.
"They only have a costing model."
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