Blog

Learn how influencer marketing can backfire and the importance of setting clear expectations with influencers to avoid legal disputes & negative publicity.

Learn how to effectively run trade promotions to maximize brand exposure, build relationships, and boost sales while avoiding common pitfalls and ensuring compliance.

Boost your trade promotion success by avoiding common pitfalls. Learn strategies to enhance consumer engagement and drive sales with effective marketing and simple mechanics.

Learn how to set clear competition eligibility requirements to avoid issues and ensure a smooth process for entrants and organizers.

Learn the state-by-state requirements for notifying winners in trade promotions, ensuring compliance with different regional regulations across Australia.

Requirements for electronic draws in Australian trade promotions vary by state. Learn the specific regulations for South Australia, NSW, QLD, and other states.

Understand when a scrutineer is required for competition draws in SA and NSW, including specific regulations and exemptions for prize pools.